Tour de France savings

Celebrate Chris Froome in Yellow with us
15% OFF all bikes and accessories / 30% OFF all clothing and helmets
In store until 4pm 25th July 2015

British Stage Winner

To celebrate the 61st Tour de France and the start in Utrecht - the Netherlands, Bikeseven are offering an awesome 25% OFF bikes and accessories with every British stage win throughout the tour.

Simply call in to the shop the following day and announce the winner and you will make big savings on top of our already great deals.

Let "le Tour" savings continue!

Who are you looking for

TEAM SKY Christopher Foome, Peter Kennaugh, Luke Rowe, Ian Stannard, Geraint Thomas
MTN-QHUBEKA Stephen Cummings
ORICA GreenEDGE Adam Yates, Simon Yates


What is the Tour de France

The line between insanity and genius is said to be a fine one, and in early 20thcentury France, anyone envisaging a near-2,500-km-long cycle race across the country would have been widely viewed as unhinged. But that didn’t stop Géo Lefèvre, a journalist with L’Auto magazine at the time, from proceeding with his inspired plan. His editor, Henri Desgrange, was bold enough to believe in the idea and to throw his backing behind the Tour de France. And so it was that, on 1 July 1903, sixty pioneers set out on their bicycles from Montgeron.

Tour details...

Guess the 7th Finisher: We are in the mountains so who will come across the line in 7th place? Send us your suggestion or best guess by 15:00 GMT on the day of the race for the chance to win a £7 voucher to be redeemed in store.

Every entry will receive an email with a voucher for a FREE puncture repair kit and pen to be redeemed in store & the winner(s) will receive a £7 voucher which can also be redeemed in store.

Email your suggestions to: